PCD Pharma Company- Best Business Opportunity For Pharma Marketing
Pharma
franchise is defined as the authorization given by PCD Pharma Company to any
individual or organization to carry out business activity using their name,
brand, product, trademark etc on behalf of pharma company. It is also known as
PCD marketing on monopoly basis. For providing franchise opportunity each
company has different terms, conditions and procedures. For example some
companies provide franchise on state wise or zone wise but most pharma
companies prefers to give pharma franchise on district, city or area wise.
If you want
to work with any PCD Company as a pharma franchise in your area than you need
to choose different molecules that you can market in your area than make list
of 3-4 reputed PCD Pharma Company and send your requirement via message or
email to them. If you find suitable answer for query and your preferred area is
vacant than ask them to send sample, product and price list along with all
terms, conditions and procedure to join them. Finalize your deal and make
mutual marketing agreement with them and start working with them. For starting
your own pharma franchise, you must need good hold in market with required
knowledge. You can start with minimum investment or with small amount of Rs.
15-20,000/- but first you need to make good relations with healthcare
professionals in your targeted area.
There are
number of advantages associated with this business. You can start with minimum
investment and risk. You require minimum documentation such as GST number and
Drug license number. These documents are enough for applying franchise of any
pharma franchise company. Another advantage is you can start with any number of
products. Even you can start with 1 or 2 products in starting. Here important
thing is how much you can sell rather than how many products you are selling. You
will start franchise of any PCD Company in your area, it is like launching new
pharma company and you are the first person who is going to introduce about
company and its products in your area. It is like establishing new brand in the
mind of people and win their trust. It is your business and you have to expand
it in your area by selling more and more pharma products. You can earn more by
selling more and expanding more.
For
successfully expanding pharma business in your area, PCD Companies providing
many type of helps and inputs. Sometime they provide active sales and marketing
support. They also provide many type of marketing tools such as visiting cards,
diaries, MR Bags, glossaries, brochures, pads, calendars, reminder books,
covers, pens, gift articles etc. which are helpful for branding in your
targeted area. You must have knowledge about margins of all channel partner and
income generated through business. Margins for stockiest and retailers is fixed
and you have to do business as per this margin. It is approx 10 to 20% in many
cases. You also need to know how to calculate pricing to stockist and retailer
and your margin. It is not difficult you can learn easily.
Pharma franchise is like partnership
between franchise and franchiser, both are dependent like pharma companies are
dependent on their franchise for selling pharma products similarly franchisees
are dependent on company for regular supply of essential drugs to them. Pharma
franchise system is one of the best and secure business system because both the
parties will share more benefits and minimum risk and costing. In this business
model PCD Pharma Companies save their marketing and sales expense by appointing
franchisees, similarly pharma franchisees save their office, branding,
packaging, marketing and admin cost by associating with PCD Company.
Basic things are simple as you appoint franchise for area
specific operation and he will do marketing for your company as its own pharma
business. Cost of manufacturing is same for both PCD marketing company and
ethical marketing company but ethical marketing company add all cost of
manufacturing, marketing, branding, distribution, supply, employee and other
taxes in the cost of medicine including their margin. Where PCD marketing
company do not require direct marketing so there marketing cost is minimum.
They only market their product to franchise companies and help in sales
promotion. They only add their profit margin in the cost of manufacturing and
supply to franchisees. It is known as net rate of medicine. Franchisees are
appointed for particular city or area and they have strong hold their. They
market this product in their area and sell products at stockiest rate after
adding their cost and profit margin.
It is most
successful and low risk business module but in current time, competition is
increasing in this segment. There are many new pharma companies are entering in
market with this concept. So is advisable that before choosing any PharmaFranchise Company, you need to be careful and do proper home work before
investing your hardcore money because your time, career, reputation, future
etc. is also be associating with your selection.
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